Promoting your business is imperative if you want to grow in today’s competitive business environment. You would need to get the word out to expand your reach and subscriber base. There are a lot of products vying for customer attention. But, when making purchase decisions, customers tend to value certain products more than others, only because they know these products better. The products that are “ignored,” so to speak, might be just as good if not better than the ones that find favor. Positive and consistent promotional activity tends to pay off and makes one brand attractive over the other. In such a scenario, business promotional activities take on added importance. But, like all other budgeted activity, there are some inexpensive ways to promote your business as well. The use of custom magnets and car magnets can be cited in this context.
Use magnets for promotion
Custom magnets could be anything from magnetic business cards and calendar magnets to magnetic picture frames and magnetic memo holders.
Generally, business cards are used quite often when interacting with potential clients and during meetings. Upgrade this simple card a bit and you can generate a lot of buzz for your business. A magnetic business card, with your logo, business name, and contact information, can be great as a promotional tool. The clients receiving these can attach them to their cars and in their offices and help you grab more eyeballs.
As a business owner, you can print your logo and product information on letterheads and envelopes and make your businesses more popular.
You can also print useful information such as conversion charts or important phone numbers on magnetic rulers with your name and contact information and make your promotional product quite handy and useful to the clients.
Send “correct” messages online
You can incorporate all your business information or promotional tag lines in your e-mail signatures to generate a buzz for your products and services. Another easy and affordable way to make your business known would be to post messages in forums. You could choose a forum directly related to the product or service you are selling. But before this, you might want to check out the level of activity in the forums where your messages are being posted. After all, there is not much relevance in posting messages in the forums that do not attract much traffic.
Give out freebies
One should also keep in mind that people in general love to receive freebies. So, as a small business owner, you can give away promotional products such as magnetic memo holders and picture frames as customer rewards for staying loyal to your brand. These and other custom magnets would not cost much but would be quite effective as a way of marketing your brand.
There are some reputable online providers of refrigerator magnets, business card magnets, and other type of custom magnets. As an owner of a small or medium-level business venture, you can search for these sites and know more about the products and prices on offer. You can view online catalogs featured in such sites and click on specific links to know more about promotional products you are interested in.